Friday, January 25, 2013

Week 3 EOC: Making money for good


Just like TOMS, there’s another company that gives back. This organization is called FEED. FEED began in 2006 when an activist Lauren Bush, granddaughter of George H.W. Bush designed a bag to help benefit the WFP (World Food Programme). FEED has helped give over 6 million dollars and 60 million meals to countries and children in need. FEED helps feed the world one bag at a time.Over 350 million children go to bed hungry every night. About every five seconds a child dies of hunger. So those alone are just shocking and it’s sort of hard to believe. But after going and visiting countries where this persists, it’s true. Hunger kills more people than AIDS, TB, and malaria combined,” she told Farnack. The FEED bag is an ecofriendly reusable bag that ranges from $25 to $250. She first created the FEED 1 bag to help raise funds and awareness around these school-feeding operations. It was stamped with "FEED the children of the world" and the number ‘1’ to signify that each bag feeds one child in school for one year. The bags are wonderfully greener alternative to paper and plastic. They also make an interesting fashion statement”. FEED also sells t-shirts, bears and other accessories. We stand behind our brand and the organizations and humanitarian programs each FEED product supports. Ultimately, we believe that everyone has the right to basic human necessities, such as healthy and nutritious food. FEED is proud to help FEED the world, one bag at a time.”

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